SOUK in the CITY
XXL Boujad Rug KASBAH BLOOM | 394 x 303 cm
One-of-a-Kind XXL Boujad Rug “Kasbah Bloom”
Size: approx. 394 × 303 cm
100% wool — naturally dyed
Handmade in the Boujad region
A radiant tribute to Moroccan artistry at its most expressive, Kasbah Bloom is a rare XXL Boujad rug — a true collector’s piece both in scale and in soul. Its warm, sun-softened palette of purples, saffron orange, terracotta, rose, sand and pastel lilac unfurls like an abstract landscape. Every shape, symbol and unexpected colour shift reflects the weaver’s intuition; Boujad rugs are never drawn out on paper. They grow organically on the loom, guided by memory, mood and the rhythm of daily life.
Knotted simultaneously by two to three Berber women, this piece represents months of meticulous handwork. The characteristic Boujad irregularities — asymmetrical lines, spontaneous motifs, playful colour combinations — are exactly what make it so deeply alive. With its generous XXL dimensions, this rug easily becomes the heart of a living room, loft, gallery space or boutique interior.
Despite the richness of colour, Kasbah Bloom remains surprisingly versatile: pair it with Scandinavian neutrals, bohemian layers, minimal stone and linen, or even contemporary design. A Boujad adapts effortlessly — it brings warmth without overwhelming, character without clutter.
DETAILS
- Origin: Boujad region, Middle Atlas, Morocco
- Material: 100% sheep wool
- Dyes: Naturally dyed wool, softened by years of Moroccan sunshine
- Size: approx. 394 × 303 cm
- Weight: approx. 20 kg
- Construction: Hand-knotted, artisan-made
CARE
Boujad rugs are made from strong, resilient wool and age beautifully.
- Shake or gently vacuum regularly (without rotating brush).
- Spot clean with lukewarm water only.
- For deeper care, use a professional rug cleaner experienced in handwoven wool rugs.
- Suitable for underfloor heating.
THE STORY
Moroccan rugs are woven by Berber women using techniques passed down for generations. Each knot carries experience, heritage and personal expression — a textile language spoken through wool. No two Boujad rugs are ever alike. Owning one means welcoming a fragment of history, artistry and personality into your home.
Please note: our rugs are always authentically handmade, so slight irregularities in weave, pattern or shape are not imperfections — they are the mark of the hands that created them.
XXL Boujad Rug KASBAH BLOOM | 394 x 303 cm