Boucherouite Rugs: an intro •••

Unlike other Moroccan rugs, which are typically made from wool, Boucherouite rugs are made from scraps of whatever material is available, including synthetic fabrics from old clothes or even remnants of other rugs. The name Boucherouite comes from the Arabic, “bu sherwit,” meaning “rag,” or “scrap of used clothing." The word speaks to the unremarkable origins of each piece. What makes these upcycled artworks special, however, is the fantastic array of patterns and colors they can contain.

The new style was born following economic, social and cultural changes in rural areas of Morocco. Wool used as raw material for the manufacture of rugs was becoming increasingly difficult to find. Moroccan tribes had to overcome this obstacle and find other alternative materials.

While the style originated near the Moroccan cities of Boujad and Beni Mellal, it has since become widespread among the Amazigh in many places, and unlike traditional Moroccan rugs, Boucherouites are hard to connect to a specific location by the design and style alone.

Today, Boucherouite rugs can be used to add color and pattern to an interior. Because they emerged in the 1960s and 70s, the pieces have a contemporary feel and fit perfectly in today’s homes. They are one-of-a-kind, so you can be sure that there will be no other in the world - consider them art for your floors.

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