A little colour, a little smile. Meet BASMA!

A wonderfully playful Moroccan Boujad rug with a soft creamy wool base and dozens of colourful little shapes scattered across the surface.

Some look like tiny diamonds, others like eyes, little crosses or abstract brushstrokes. Mustard yellow, turquoise, dusty pink, burgundy, faded blue, purple and black, all mixed together in the loveliest way.

There's something almost childlike about the design. Nothing perfectly aligned, no strict repetition, just a happy collection of colours and shapes.

And underneath all that colour? Beautifully thick, soft sheep's wool.

BASMA means smile in Arabic. Quite fitting, don't you think?

DETAILS

• Type: Authentic Moroccan Boujad Berber Rug — newly handmade
• Name: BASMA — Arabic for smile
• Size: Approx. 100 × 150 cm — final measurements to be confirmed
• Material: 100% sheep's wool, often incorporating reused, previously coloured wool
• Technique: Traditional handweaving with thick knotted wool pile
• Design: Scattered colourful diamonds, eye-like shapes and abstract geometric motifs
• Colours: Natural cream, mustard yellow, turquoise, pink, burgundy, faded blue, purple, grey and black
• Texture: Thick, soft and beautifully woolly
• Origin: Morocco — Boujad region
• Sourcing: Personally selected at the Marrakech criée, October 2026
• Photography: Riad Dar Tchaikana, Marrakech
• Quantity: One unique piece
• Care: Vacuum gently without a rotating brush. Professional rug cleaning recommended.

A LITTLE ABOUT BOUJAD RUGS

Boujad rugs originate from central Morocco, a region known for its expressive Amazigh weaving traditions.

Traditionally woven by women, these rugs are loved for their creative freedom, irregular geometric patterns and unexpected colour combinations.

Many newly made Boujads incorporate reused wool, giving previously coloured yarns a new life.

BASMA is a lovely example of this playful approach. Her little diamond and eye-like motifs recall traditional Amazigh designs, although their exact meanings can differ between weavers and communities.

We particularly love how the colourful shapes seem to float across the creamy wool, almost like a collection of little drawings.

FOUND AT THE MARRAKECH CRIÉE

BASMA was personally selected during our October 2026 sourcing trip at the Marrakech rug auction, better known as the criée.

One of our favourite places to find unusual rugs. Carpets everywhere, people calling out prices, rugs being unfolded and negotiations happening in every direction.

And somewhere in the middle of it all, us, trying to keep track of our favourites.

BASMA was one of those lovely little finds. Soft and creamy at first glance, but look closer and there's so much colour and personality hiding in those tiny motifs.

Of course, another one came home with us!

A LITTLE STOPOVER AT DAR TCHAIKANA

Before travelling to Belgium, BASMA had her photoshoot at Riad Dar Tchaikana, one of our favourite Marrakech addresses.

Laid out across the beautiful courtyard floor, surrounded by greenery, old wooden doors and a few more of our rug discoveries.

The natural daylight brought out her lovely creamy wool and all those colourful little details.

And once again, merci to the ladies of Dar Tchaikana for letting us turn their peaceful riad into our improvised rug photo studio!

SMALL RUG, PLENTY OF POSSIBILITIES

At approximately 100 × 150 cm, BASMA is lovely beside a bed, next to a vintage armchair, in a cosy reading corner or in a colourful child's room.

Her creamy background makes her easy to combine, while those playful little motifs add just the right amount of colour.

And we can definitely imagine her as a tapis tableau too. Those scattered shapes would look beautiful on a wall.

THE BEAUTY OF HANDMADE

BASMA is individually handmade from sheep's wool.

Slightly uneven edges, variations in pile height and little irregularities in the design are all part of her handmade character.

Please allow for small variations in measurements. Colours may appear slightly different depending on your screen and lighting.

One of a kind. Wonderfully woolly, a little quirky and guaranteed to bring a smile.