{"product_id":"ourika-bright-rug-loulou-ca-250-150-cm","title":"OURIKA BRIGHT Rug – LOULOU | ca. 250 × 150 cm","description":"\u003ch3\u003e\u003cspan\u003eA little wild, a little delicate. Meet LOULOU.\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eSome rugs are loud. Others are subtle. LOULOU somehow manages to be both.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA wonderfully soft, creamy wool base with colourful diamond motifs running down the centre, surrounded by playful little branches, scattered details and fine, irregular lines. Pink, turquoise, emerald green, mustard yellow and touches of purple all find their place without ever feeling too much.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd that is exactly what we love about these rugs. They don't try too hard to be perfect.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eFrom the Marrakech criée to your home\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eLOULOU is one of our personally selected finds from the traditional carpet \u003c\/span\u003e\u003cem\u003e\u003cspan\u003ecriée\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e in Marrakech.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe criée is a fascinating place where rugs are presented, examined, discussed and traded. No perfectly styled showroom, no polished catalogue. Just piles of carpets, experienced traders, plenty of noise and the occasional bit of friendly chaos.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is where we love to source.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWe go through the rugs one by one, looking beyond the obvious. Sometimes it's an unusual colour combination, sometimes the texture, sometimes just that slightly quirky detail that makes us stop and look again.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLOULOU was one of those finds.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBy sourcing directly in Morocco, without the usual chain of intermediaries, we're able to bring these beautiful handmade pieces to you at a price that remains surprisingly accessible.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eSmall enough to fit. Colourful enough to stand out.\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eAt approximately 150 × 250 cm, LOULOU is a lovely size for bringing warmth and personality into a room without taking over the entire space.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThink of it beside a bed, in a bright apartment with vintage furniture, under a compact coffee table or in a children's room that doesn't necessarily have to look like a children's room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIts creamy background keeps things light, while the colourful motifs do their own little thing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAdd a vintage chair, a few books, some colourful cushions and perhaps one of those objects you brought home from a trip and never quite knew where to put.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThat's our kind of interior.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eHandmade, with all its lovely irregularities\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eLOULOU has a wonderfully tactile wool pile, finished with woven borders, little embroidered details and fringes at both ends.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe lines aren't perfectly straight. The motifs aren't machine-identical. And the wool has its own natural movement and texture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThat's not something we want to correct. That's exactly what gives these rugs their personality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eEach piece in our Ourika selection is different, personally chosen and available only once.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eThe rug in the photographs is the exact rug you'll receive.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eProduct details\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eCollection:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Ourika Brights\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eName:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e LOULOU\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eDimensions:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Approx. 150 × 250 cm, excluding fringes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Wool\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Morocco\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eTechnique:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Traditional handmade weaving\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eColours:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Natural cream, pink, turquoise, blue, green, yellow and purple\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eFinish:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Textured wool pile, decorative woven borders and fringes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eAvailability:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e One unique piece\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eCare \u0026amp; maintenance\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eVacuum gently and regularly, preferably without a rotating brush. Rotate occasionally for even wear.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFor deeper cleaning, we recommend a professional rug cleaner experienced with handmade Moroccan wool rugs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSlight variations in shape, colour, pile and weaving are completely normal and part of the handmade nature of the rug.\u003c\/span\u003e\u003c\/p\u003e\n\u003cblockquote\u003e\n\u003cblockquote\u003e\u003c\/blockquote\u003e\n\u003c\/blockquote\u003e","brand":"SOUK in the CITY","offers":[{"title":"Default Title","offer_id":56473636929878,"sku":"7947","price":695.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0644\/3977\/9577\/files\/LOULOU.png?v=1793805408","url":"https:\/\/www.soukinthecity.be\/products\/ourika-bright-rug-loulou-ca-250-150-cm","provider":"SOUK in the CITY","version":"1.0","type":"link"}