{"product_id":"ourika-bright-rug-jojo-ca-250-150-cm","title":"OURIKA BRIGHT Rug – JOJO | ca. 250 × 150 cm","description":"\u003cp\u003e\u003cspan\u003eSome rugs walk in quietly.\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003eJOJO\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e absolutely doesn’t.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis handwoven \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eOurika rug\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e is one of those pieces that instantly changes the mood of a room. The creamy wool base keeps it soft and calm, while the colourful motifs bring in exactly the right kind of energy: playful, lively, a little bold, but still easy to live with.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat we love here is the balance. The pattern feels graphic and cheerful, with bright diamond motifs and branch-like details in vivid shades of pink, blue, yellow, orange, green and purple — yet the overall look stays light and airy thanks to the generous ivory background. It makes this rug perfect if you want something with soul and personality, without it becoming heavy or too busy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eLike all real handmade Moroccan rugs, \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eJOJO\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e has that beautiful lived texture: a thick wool pile, slight irregularities, subtle movement in the weave, and the kind of softness that only comes from handwork. No machine-perfect finish, no flat copy-paste pattern — just the charm of a piece made by hand and chosen in person.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis is a rug that works beautifully in a living room, bedroom, dressing space or guest room. It can brighten up a neutral interior, but it also plays very well with layered, eclectic spaces full of colour and character. In other words: a happy rug, with enough presence to make the room.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd yes — there is only \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eone\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eDETAILS\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eType:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Moroccan Ourika rug \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eName:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e JOJO \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eDimensions:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e ca. \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e150 × 200 cm\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003e100% wool\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eColours:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e ivory, fuchsia, cobalt blue, turquoise, yellow, orange, purple, touches of green \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Morocco \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eHandmade:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e yes \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eOne of a kind:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e yes\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eWhy we love it\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSoft ivory base with fresh, vibrant colour accents \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThick, tactile wool with lots of texture \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCheerful pattern that still feels elegant \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eEasy way to add warmth and personality to a room \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eA true one-off, personally sourced in Morocco\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eCare\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\n\u003cp\u003e\u003cspan\u003eWe recommend gentle vacuuming on low suction and \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eprofessional cleaning when needed\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. Avoid aggressive brushing or soaking. If a small stain happens, dab carefully rather than rub.\u003c\/span\u003e\u003c\/p\u003e\n\u003cblockquote\u003e\n\u003cblockquote\u003e\u003c\/blockquote\u003e\n\u003c\/blockquote\u003e","brand":"SOUK in the CITY","offers":[{"title":"Default Title","offer_id":56474123665750,"sku":"7948","price":695.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0644\/3977\/9577\/files\/JOJO.png?v=1793806611","url":"https:\/\/www.soukinthecity.be\/products\/ourika-bright-rug-jojo-ca-250-150-cm","provider":"SOUK in the CITY","version":"1.0","type":"link"}