{"product_id":"boujad-rug-bab-ca-150-100-cm","title":"Boujad Rug – BAB | ca. 150 × 100 cm","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eA little bold, a little unexpected. Meet BAB!\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA wonderfully expressive Moroccan Boujad rug with a beautiful mix of dusty blue-grey, soft blush pink and striking red geometric motifs.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe design is almost divided into three colourful sections, with a series of irregular diamond shapes running through the middle. Bright turquoise, warm orange, coral, cream and little touches of green and black add even more personality.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSome patterns seem to wander off in their own direction, others appear almost like little handwritten symbols.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNothing perfectly symmetrical. Nothing too predictable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd that thick, soft sheep's wool pile? Absolutely lovely!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBAB takes her name from the Arabic word for \u003c\/span\u003e\u003cem\u003e\u003cspan\u003edoor\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e. A little nod to Marrakech and those beautiful old doors we seem to fall in love with everywhere.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eDETAILS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eType:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Authentic Moroccan Boujad Berber Rug — newly handmade\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eName:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e BAB — Arabic for door\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eSize:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Approx. 100 × 150 cm — final measurements to be confirmed\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eMaterial:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e 100% sheep's wool, often incorporating reused, previously coloured wool\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eTechnique:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Traditional handweaving with thick knotted wool pile\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eDesign:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Central geometric diamond motifs, irregular symbols and horizontal colour sections\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eColours:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Dusty blue-grey, blush pink, deep red, turquoise, orange, coral, cream, black and touches of green\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Thick, soft and beautifully textured\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Morocco — Boujad region\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eSourcing:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Personally selected at the Marrakech criée, October 2026\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003ePhotography:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Riad Dar Tchaikana, Marrakech\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eQuantity:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e One unique piece\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eCare:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Vacuum gently without a rotating brush. Professional rug cleaning recommended.\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eA LITTLE ABOUT BOUJAD RUGS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eBoujad rugs originate from central Morocco, a region known for its expressive Amazigh weaving traditions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTraditionally woven by women, these rugs are loved for their freedom in colour, irregular geometric patterns and wonderfully spontaneous compositions.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMany newly made Boujads incorporate reused wool, giving previously coloured yarns a new life and creating those beautiful variations in colour and texture.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBAB is a lovely example of this creative freedom.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHer central diamond motifs recall traditional Amazigh designs, sometimes associated with protection or femininity, although their exact meanings can vary between weavers and communities.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCombined with those soft blue-grey and pink colour fields, the result feels almost like a contemporary abstract painting.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eFOUND AT THE MARRAKECH CRIÉE\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eBAB was personally selected during our October 2026 sourcing trip at the Marrakech rug auction, better known as the \u003c\/span\u003e\u003cem\u003e\u003cspan\u003ecriée\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePiles of carpets everywhere, rugs being unfolded one after another, prices being called out and people negotiating in every direction.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd somewhere in the middle of it all, us, trying to keep track of our favourites.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eNot always easy!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAmong all those colourful Boujads, BAB stood out with her beautiful blue-grey wool, soft pink centre and striking red geometric design.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA lovely combination we simply couldn't leave behind.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eA LITTLE STOPOVER AT DAR TCHAIKANA\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eBefore travelling to Belgium, BAB had her photoshoot at Riad Dar Tchaikana, one of our favourite Marrakech addresses.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThis time, we found a beautiful spot in front of the colourful painted doors, surrounded by greenery and the warm stone of the courtyard.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThose soft blue-grey and pink tones looked wonderful against the colours of the old woodwork.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd once again, merci to the lovely ladies of Dar Tchaikana for letting us turn their peaceful riad into our improvised rug photo studio!\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eQuite fitting for a rug named BAB, don't you think?\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eSMALL RUG, BIG PERSONALITY\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eAt approximately 100 × 150 cm, BAB is a lovely size beside a bed, next to a vintage armchair, in a reading corner or as a colourful accent in an eclectic interior.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHer blue-grey and blush pink tones make her surprisingly easy to combine, while the bright red motifs give her just enough attitude.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eAnd with that strong central composition, we can definitely imagine BAB as a \u003c\/span\u003e\u003cem\u003e\u003cspan\u003etapis tableau\u003c\/span\u003e\u003c\/em\u003e\u003cspan\u003e too.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA little piece of textile art for the wall.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eTHE BEAUTY OF HANDMADE\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eBAB is individually handmade from sheep's wool.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eSlightly uneven edges, variations in pile height and little irregularities in the design are all part of her handmade character.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePlease allow for small variations in measurements. Colours may appear slightly different depending on your screen and lighting.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eOne of a kind. Soft in colour, bold in character and ready to open a few doors.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"SOUK in the CITY","offers":[{"title":"Default Title","offer_id":56480283525462,"sku":"7957","price":395.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0644\/3977\/9577\/files\/BAB.jpg?v=1793866683","url":"https:\/\/www.soukinthecity.be\/products\/boujad-rug-bab-ca-150-100-cm","provider":"SOUK in the CITY","version":"1.0","type":"link"}