{"product_id":"boucherouite-rug-meissa","title":"Boucherouite Rug – MEISSA | ca 260 × 70 cm","description":"\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eMEISSA – A RUNNER WITH A WILD HEART.\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMeet MEISSA, a one-of-a-kind vintage Moroccan Boucherouite runner, personally sourced in Marrakech.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWith its warm coral-peach base, bold elongated diamond motif and playful pops of burgundy, navy, mustard, lilac, mint and grey-blue, MEISSA has that instantly eye-catching look we can never resist. Graphic, expressive and a little bit eccentric — in the best possible way.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhat makes this piece so special is the contrast between the strong central pattern and the softer, almost painterly background. The long diamond shape gives the rug movement and rhythm, while the scattered motifs and visible variations in texture remind you that this is a fully handmade piece with a story of its own.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMEISSA is the kind of runner that easily lifts a space. Not subtle, not boring — just full of soul.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eTHE ART OF BOUCHEROUITE\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eBoucherouite rugs are part of Morocco’s rich textile tradition. They are often made using a mix of wool, cotton and recycled materials, giving each piece its own depth, texture and character.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eRather than aiming for perfect symmetry, these rugs celebrate creativity, spontaneity and resourcefulness. That is exactly what gives them their charm. The result is a textile that feels alive — full of movement, colour shifts and little irregularities that make every piece truly unique.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eMEISSA is a beautiful example of that spirit: expressive, imperfect and impossible to copy exactly.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eDETAILS\u003c\/span\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eName:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e MEISSA\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eType:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Vintage Moroccan Boucherouite runner\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eOrigin:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Morocco\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eMaterials:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Mix of wool, cotton and other recycled materials\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eColours:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Coral, peach, burgundy, navy, mustard, mint, lilac, grey-blue, cream and brown\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eTechnique:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Handmade\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eTexture:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Soft, shaggy pile with visible variations in height and weave\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eCondition:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Vintage, with natural irregularities and signs of its handmade character\u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003e\u003cspan\u003eQuantity:\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e One unique piece\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cspan\u003eWHERE TO USE MEISSA?\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eMEISSA works beautifully in a hallway, next to a bed, in a dressing area or anywhere that could use a long, colourful statement piece.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIts runner shape makes it especially nice for narrower spaces, while the bold central motif gives it enough presence to stand out on its own.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003eONE UNIQUE PIECE\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePersonally sourced in Marrakech for SOUK in the CITY. The rug pictured is the exact piece you will receive.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan\u003eCARE\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003e\u003cspan\u003eGently vacuum without a rotating brush and avoid excessive moisture or prolonged direct sunlight. Professional cleaning is recommended when needed.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e\u003cspan\u003eVintage handmade rugs may show variations in shape, colour, texture and finishing. These are not flaws, but part of their unique character.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"SOUK in the CITY","offers":[{"title":"Default Title","offer_id":56492380717398,"sku":"7977","price":395.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0644\/3977\/9577\/files\/Koraalkleurige_shaggy_Berberloper_met_diamantmotief.png?v=1793962133","url":"https:\/\/www.soukinthecity.be\/products\/boucherouite-rug-meissa","provider":"SOUK in the CITY","version":"1.0","type":"link"}